At BlizzCon 2023, Xbox boss Phil Spencer made a surprise appearance marking the first BlizzCon since Microsoft's acquisition of Activision Blizzard. Spencer, who attended the annual convention for the first time, emphasized the significant contributions of Blizzard to the gaming industry in his opening ceremony speech. He recognized the impact of various Blizzard franchises such as Diablo, StarCraft, World of Warcraft, and Overwatch.

Moreover, Spencer reiterated Xbox's commitment to preserving Blizzard’s uniqueness and fostering a culture of trust, inclusion, and collaboration. However, he did not reveal any specific plans or news. Despite the hints towards World of Warcraft, no concrete information was disclosed about the game’s possible entrance into Xbox consoles.

BlizzCon, with more significant developments expected, is set to continue over the weekend.