Epic Games Store is making significant changes to its revenue sharing structure for developers, starting June 2025. The store will no longer take a cut of profits for the first $1,000,000 a game earns each year, which is a major shift compared to competitors like Steam, which retains 30%. Beyond the million-dollar threshold, Epic will take a 12% cut. This policy aims to help developers retain more profits and counter high fees associated with in-app purchases, especially from companies like Apple and Google. Additionally, Epic will introduce developer-hosted webshops that allow for out-of-app purchases, offering more flexible payment options for players. This update is a response to recent legal changes regarding app store payments.

The changes will significantly benefit developers by allowing them to keep all of their profits up to $1 million, enhancing their financial stability and encouraging independent game development. The introduction of webshops will also provide developers more control over payment processing, reducing reliance on traditional app store fees.

Epic Games Store has become a prominent platform in the gaming industry, amassing a user base of 295 million PC players and 898 million cross-platform accounts. This growth indicates a strong demand for its services, particularly with innovative features like the new revenue-sharing model, aimed at fostering a more developer-friendly ecosystem. Such strategic changes also shine a light on the ongoing evolution of digital storefronts and their interplay with emerging legal standards.