Take-Two Interactive, the parent company known for blockbuster titles like Grand Theft Auto, has filed a complaint against Remedy Entertainment regarding their newly designed logo, which features a stylized 'R'. Remedy, famous for the Alan Wake series, revealed their new logo last year, which was officially registered in May. Take-Two claims the logo could be mistaken for the 'R' logo of their subsidiary Rockstar Games, which also incorporates an 'R' but is distinguished by a star-shaped figure underneath. This isn't the first time Take-Two has been involved in trademark disputes, having previously contended with the naming of Hazelight's game 'It Takes Two' in 2021. The current dispute is particularly noteworthy as Remedy was recently granted permission by Rockstar Games, a Take-Two studio, to develop remakes of Max Payne 1 and 2.
What is the dispute between Take-Two Interactive and Remedy Entertainment about?The dispute is about the similarity between the logos of Take-Two Interactive's Rockstar Games and Remedy Entertainment, potentially leading to confusion between their respective brands.
Remedy Entertainment has a rich history in the gaming industry, particularly known for their narrative-driven and atmospheric games. They've created acclaimed titles such as the psychological thriller Alan Wake and the time-bending action game Quantum Break. Fans are eagerly awaiting the remakes of the classic Max Payne series, which are expected to bring the gritty story and innovative bullet-time shooting mechanics to modern audiences with updated visuals and gameplay.
Comments
It's always a bummer to see creative industries butting heads over branding – Remedy's got a knack for crafting some wicked stories, and Take-Two's legal tussle over a letter feels a bit like a storm in a teacup, doesn't it Strikes me as odd considering the buddy pass Remedy got from Rockstar for the Max Payne remakes; you'd think that shared history would smooth things over, but hey, that's showbiz.