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Disney's Streaming Services Turn Profitable for the First Time

Aug 07, 2024 12:28 PM

Disney has reported a significant milestone, as its streaming services, which include Disney+, Hulu, and ESPN Plus, have turned a profit for the first time ever. The company announced a profit of $47 million for its third quarter, marking a considerable turnaround from the $512 million loss experienced in the same period last year. This positive news follows a string of successful performances in their Entertainment segment, contributing to the profitability across their streaming platforms a quarter earlier than expected by CEO Bob Iger. Despite the success, Disney plans to increase subscription prices across its services, with the ad-free Disney+ tier set to rise to $15.99 starting October 17, 2024.

How did Disney manage to turn a profit in its streaming business?

Disney managed to turn a profit in its streaming business through strong performance across its entertainment segments and strategic improvements in Disney+ and Hulu. Even though ESPN Plus brought down the overall figures, the overall excellent results led to profitability, showing a strong recovery in their streaming strategy.

Disney+ launched in November 2019 amidst high expectations but struggled to achieve profitability for several years. As a major player in the streaming industry, its success is crucial not only for its own business but also for setting trends in the competitive landscape against other streaming giants. With franchises like Star Wars and Marvel under its umbrella, Disney has a wealth of content that continues to attract subscribers, potentially bolstering its financial performance in future quarters.



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Jordan Keats

Jordan Keats is a former professional gamer turned journalist, whose competitive background gives them a unique perspective on esports and multiplayer games. Jordan's expertise in strategy and game mechanics is unmatched, offering readers a deeper understing.

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