At San Diego Comic-Con 2025, Hasbro unveiled an exciting collection of new Marvel and Star Wars action figures, primarily focusing on the popular X-Men '97 series. The lineup includes highly anticipated figures such as Jubilee, Emma Frost, and Cable, along with special two-packs featuring alternate costumes. In addition, Hasbro is capitalizing on the Spider-Man and Magic: The Gathering crossover by releasing figures that come with exclusive Magic cards. On the Star Wars front, new figures for The Black Series and Vintage Collection were revealed, including a much-anticipated LAAT/I Gunship inspired by Clone Wars, priced at $449.99 with potential stretch goals for additional figures. G.I. Joe enthusiasts can look forward to Cold Slither-themed promotions alongside figures like Cobra-La Pythona and Grim Viper. Hasbro’s impressive reveals signal a bright future for collectors and fans alike.

What new Marvel Legends figures were revealed at HASBRO's SDCC 2025?

The new Marvel Legends figures unveiled at Hasbro's SDCC 2025 include Jubilee, Emma Frost, Cable, and several two-pack sets featuring alternate costumes from X-Men '97, along with action figures connected to the Spider-Man and Magic: The Gathering crossover.

Hasbro's Marvel Legends line has gained a massive following due to its detailed replicas and character representation. The X-Men '97 series is a revival of the beloved animated show that captivated fans in the 1990s, rekindling interest in these iconic characters and ensuring a steady stream of collectible figures. With the combination of nostalgia and new content, Hasbro continues to dominate the collectible action figure market.