Assassin’s Creed Jade Delayed to 2025 in Wake of Tencent Shift

The anticipated mobile title, Assassin's Creed Jade, is seeing its release pushed back to 2025 as Tencent shifts its strategic focus. Originally set to launch this year, Assassin's Creed Jade, which transports players to ancient China, has been in development for over four years. This decision reflects Tencent's broader plan to move away from Western mobile franchises toward creating games using its own IP, a strategy inspired by successful mobile games that retain a larger share of profits.

Assassin's Creed Jade stands out as the first entry in the renowned franchise designed exclusively for mobile platforms, developed by Tencent's subsidiary Level Infinite in collaboration with Ubisoft. In contrast, the flagship Assassin's Creed series is preparing to welcome its next major installment, Assassin's Creed Codename Red, anticipated for release by the end of March 2025. The pivot to Tencent's own properties emphasizes a shifting landscape in mobile gaming, wherein companies seek to capitalize on the lucrative aspects of in-house intellectual property.

Assassin's Creed Codename Red is expected to be released by the end of March 2025.

Assassin's Creed is a longstanding and popular franchise known for its blend of historical fiction, adventure, and stealth gameplay. Beginning with the first game released in 2007, the series has become famous for its immersive open worlds based on various historical eras and locations. The franchise has ventured into ancient Egypt, Renaissance Italy, Revolutionary America, and more, providing a rich narrative canvas that intertwines fictional characters with historical events and figures. With the announcement of Assassin’s Creed Jade, the series is poised to delve into ancient China, further expanding its unique take on interactive historical storytelling. As for Assassin's Creed Codename Red, fans eagerly anticipate this full-fledged console entry as it is set to continue the tradition of the mainline series and take players to new and exciting historical settings.