Affiliates rejoice: Twitch partner program expands
Jan 24, 2024 9:03 PMTwitch has announced significant updates to its Partner program, opening up new opportunities for Affiliate streamers. The live-streaming giant revealed on its official blog that its Partner Plus Program will now encompass Affiliates, enabling them to earn a higher revenue share from subscriptions. This change will become effective from May 1, 2023, with Affiliates being eligible to qualify from February 1. Specifically, Affiliates can reach a 70/30 net revenue share if they accumulate 300 Plus points, which is a reduction from the previous requirement of 350 points. For a 60/40 revenue share, maintaining 100 Plus points for three months in a row is necessary.
Furthermore, the platform is renaming the Partner Plus Program to simply 'Plus Program,' coinciding with this expansion. Twitch also announced the removal of the $100k cap previously imposed on the 70/30 net revenue share tier. This response to streamer feedback means that revenues will no longer default back to a 50% rate after reaching the $100k threshold within a year. These updates aim at providing streamers, particularly those just starting, the ability to earn comparably with established Partners.
How does the Twitch Partner Plus Program benefit Affiliate streamers?
The updated Twitch Partner Plus Program benefits Affiliate streamers by giving them the chance to earn a higher percentage of revenue from subscriptions. They can attain up to 70/30 net revenue share, surpassing the standard 50% rate, without a $100k annual earnings cap.
As additional background information, Twitch, owned by Amazon, is a leading platform in the live-streaming industry focusing on gaming, entertainment, and creative content. The Partner and Affiliate programs are designed to support content creators in monetizing their streams through subscription revenue, ad revenue, and donations. With these new updates, Twitch aims to create a more lucrative and accessible environment for streamers to grow their channels and engage with their audiences.
Jordan Keats
Jordan Keats is a former professional gamer turned journalist, whose competitive background gives them a unique perspective on esports and multiplayer games. Jordan's expertise in strategy and game mechanics is unmatched, offering readers a deeper understing.
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Sephiroth commented on: 2024-01-24 23:15:09
Kudos to Twitch for rolling out these Partner Plus updates – it's a game-changer for Affiliate streamers aiming for that sweet 7030 revenue split. Removing the earnings cap is a power move that benefits the grind and growth of up-and-coming streaming talent.
Stimpy commented on: 2024-01-24 23:00:05
Twitch's latest updates to the Plus Program are a real game-changer for up-and-coming streamers, offering a leveled playing field in the revenue share game with pros. Removing that $100k cap is like telling growing streamers, Sky's the limit, which is pretty sweet for their grind.
Mr. Bison commented on: 2024-01-24 22:45:05
Twitch's move to include Affiliates in the enhanced revenue split of the Plus Program is a huge win for up-and-coming streamers looking to turn their passion into a more sustainable income. By removing the $100k cap and lowering the Plus points threshold, the platform is not just listening to community feedback but is directly incentivizing growth and longevity for content creators.
