Teach My Little Sister How to Drive demo costs Easy Fox $1,000 per day
Easy Fox says the Teach My Little Sister How to Drive demo now costs about $1,000 a day to keep online after rapid growth.
- The studio says keeping the demo online costs about $1,000 per day, and it took out a bank loan to help cover the expense.
- The developer is considering folding AI usage costs into the paid release, but has not finalized a pricing model or decided to shut the demo down early.
What happened
Easy Fox, the studio behind Teach My Little Sister How to Drive, says the game’s demo has grown sharply over the past month. Reports say player numbers are now up by more than twenty times compared with earlier levels, pushing operating costs much higher.
According to the developer, it costs around $1,000 per day to keep the demo online. The studio has therefore taken out a bank loan to help support the demo’s ongoing operation. The game is described in the reports as a driving instruction simulator powered by a generative AI-driven dynamic NPC.
Easy Fox also says the team consists of four people. The studio is looking at whether AI usage costs can be built into the price of the full release, so players would not be charged separately for individual AI token costs after purchase.
The demo’s future is still undecided. The developer says financial pressure could mean the demo goes offline earlier than planned, but no final decision has been made.
Timeline
Over the past month — The demo for Teach My Little Sister How to Drive grows to more than twenty times its previous player count, according to Easy Fox.
After that growth — The studio says it now costs about $1,000 per day to keep the demo running.
Then — Easy Fox reportedly takes out a bank loan to help cover the ongoing costs.
Not yet decided — The studio is considering including AI costs in the price of the full release, but has not shared a final pricing strategy.
Not yet decided — Easy Fox says the demo could be shut down earlier, but no final call has been made.
Background
Teach My Little Sister How to Drive is a small AI-driven driving sim from Easy Fox. The issue here is not a traditional content update, but the cost of keeping a demo online that relies on generative AI and has become more expensive as player numbers have increased.
The sources do not give an exact breakdown of the costs. As a result, it is unclear how much of the reported $1,000 per day goes to model inference versus hosting or other operating expenses. The terms and size of the bank loan have also not been disclosed.