
Microsoft is set to wind down the Xbox Ambassadors program, a community initiative that has been in operation for over 13 years. The program will officially close on October 15, giving members time to redeem any remaining rewards. Xbox Ambassadors were meant to promote a positive gaming community through support and engagement. However, as the Xbox brand has evolved, Microsoft has decided to integrate the program's values into its other player engagement initiatives. Seasonal Ambassador Quests will end alongside the program, although players can still participate in weekly sweepstakes until the closure. Microsoft acknowledges the contributions of the Ambassadors while transitioning to new community-focused efforts like Fanfest and the Xbox Insider Program.
nWhy is the Xbox Ambassadors program ending?Microsoft is shutting down the Xbox Ambassadors program as part of an evolution of its community initiatives, believing that its values can be better integrated into other engagement platforms.
The Xbox Ambassadors program aimed to cultivate an inclusive gaming environment by empowering seasoned gamers to support newer players. Participants were selected based on a series of criteria, including having a significant Gamerscore and being at least 17 years old. The initiative has supported community positivity and inclusivity, contributing to the overall Xbox gaming experience. However, due to recent layoffs and shifts within Microsoft Gaming, the company is re-prioritizing its community efforts to adapt to the current gaming landscape.
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Comments
It's a bittersweet end for the Xbox Ambassadors program after over a decade of promoting positivity in gaming. While it's sad to see it go, it's interesting to see how Microsoft plans to weave its legacy into new community initiatives that may foster even broader engagement.