PlayStation is like a ballet, claims Global SVP of Partnerships

Sony's PlayStation division, represented by outgoing SVP Phil Rosenberg, is brimming with optimism for 2025 and beyond. Rosenberg highlights the seamless and intricate nature of Sony's operations, likening it to a ballet that requires a great deal of effort behind the scenes. He expresses confidence in the talented workforce at Sony Interactive Entertainment and believes that as gaming technology improves, it will play an increasingly significant role in the entertainment industry. Rosenberg anticipates a strong finish to this year and expresses excitement for 2026, hinting at potential upcoming titles such as Insomniac's Wolverine and the Christmas window for Marvel 1943: Rise of Hydra. Additionally, the use of AI in gaming has raised concerns, illustrated by actress Ashly Burch's reaction to leaked footage of AI-driven characters in the Horizon series, emphasizing the importance of protecting talent in the gaming industry.

Sony plans to focus on innovative technology and game development, leveraging its talented workforce to enhance the gaming experience while maintaining high standards in the industry.

Insomniac Games, a subsidiary of Sony, is renowned for creating iconic franchises like Ratchet & Clank and Spider-Man. Their upcoming title, Wolverine, is highly anticipated and expected to significantly contribute to Sony's gaming lineup. Meanwhile, the concerns about AI technology in gaming echo a larger conversation in the industry about balancing technological advancements with ethical considerations regarding performers and their rights.