Elon Musk explodes at advertisers ditching Twitter post-antisemitic scandal: 'Go f*ck yourselves'
Nov 30, 2023 12:49 AMElon Musk's contentious behavior continues to stir controversy as he responds to advertisers boycotting the social media platform formerly known as Twitter, now rebranded as "X/Twitter," following his antisemitic tweet. In a fiery interview at the New York Times DealBook Summit, Musk issued a stark message to these advertisers, telling them to "go f*ck yourself" and expressing his indifference toward their advertising dollars. The CEO of SpaceX and Tesla openly criticized the actions of companies pulling their ads, while also noting that their boycott could potentially "bankrupt the company."
Musk's remarks came after Disney, among other companies, chose to remove their ads from the platform due to his controversial statements. Disney President Bob Iger, who participated in the summit as well, explained the decision as a stance against Musk's actions, suggesting an association with him was unfavorable for the brand. Musk admitted in the interview that his antisemitic tweet was a mistake and one of his most foolish actions, expressing regret for the offense it may have caused.
This latest episode adds to the ongoing tumult since Musk's takeover of X/Twitter, marked by significant policy shifts and public feuds with figures like Meta CEO Mark Zuckerberg. Beyond the advertising and public relations turmoil, the full interview also touched on topics such as Tesla's business, space exploration, and developments in AI, featuring conversations with other notable individuals like Vice President Kamala Harris.
The gaming community and industry stakeholders might find this report relevant as social media continues to play a critical role in gaming promotion, community engagement, and customer relations. The platform's turbulent management under Musk and the potential impact of advertiser pull-outs could have downstream effects on how gaming companies interact with their audiences and manage their digital marketing strategies.
Alex Riverton
Alex Riverton is a seasoned journalist with over a decade of experience in the gaming industry. Known for their in-depth analysis and hands-on previews, Alex has built a reputation for insightful commentary on gameplay mechanics and storytelling in videogames.
Follow us
Fans
Fans
Fans
Stimpy commented on: 2023-11-30 02:58:04
Elon Musk's latest scuffle with advertisers and his brazen remarks might have game publishers on edge, considering the significant role of social media in game marketing and community building. The ripple effects from advertiser boycotts on XTwitter could lead to some strategic reshuffling as gaming companies watch the platform's stability during this rocky transition.
Sephiroth commented on: 2023-11-30 02:38:04
Elon Musk's XTwitter escapades are increasingly becoming a masterclass in high stakes corporate brinkmanship, potentially reshaping social media dynamics that are crucial to the gaming world's marketing and community building. The ripple effects from the platform's instability are bound to challenge game publishers and developers in maintaining robust, controversy-free channels for engagement and promotion.
N3rdo commented on: 2023-11-30 02:28:07
Elon Musk's latest antics at the New York Times DealBook Summit exemplify the kind of maverick behavior that could seriously shake up not just social media, but also ripple into the gaming world where Twitter has been a key player in marketing and community building. As the drama unfolds, it's clear that gaming companies might have to strategize creatively to navigate these choppy promotional waters.
