EA Sports is launching an innovative social app designed to merge virtual sports gaming with real-life sporting events. Announced during EA's Investor Day, the app aims to provide a hub for sports enthusiasts, offering news, scores, stats, and highlights while integrating EA Sports' various titles. An exciting feature of the app is its potential to unlock in-game rewards, such as Ultimate Team cards, while allowing users to view gameplay highlights from multiple angles using the EA Sports FC engine.

The application will initially focus on soccer, but plans to expand its coverage to other sports, including NHL, NFL, F1, and NCAA Football over time. The app employs advanced AI technology to simulate matches and offer interactive features that let users engage with their favorite teams and sports in a new way. A soft launch is planned for this fall, with the full release of EA Sports FC expected to follow shortly after.

What features will the EA Sports app offer for virtual and real-life sports enthusiasts?

The EA Sports app will offer features including real-time news, stats, and highlights, along with unlockable in-game rewards for EA Sports titles. It utilizes advanced AI to provide predictive simulations and virtual highlights, creating an interactive experience that connects gamers and sports fans alike.

EA Sports FC is a significant title in EA's lineup, having evolved from the acclaimed FIFA series. It retains the core elements of competitive soccer while integrating new features and technologies that enhance gameplay. With this app, EA aims to expand its influence in both the gaming and sports arenas, fostering a community of engaged fans who enjoy both realms.