Black Myth: Wukong is making waves with a unique collaboration in China featuring a specially designed McDonald's menu for the Mid-Autumn Festival. The menu includes a black double beef "mooncake," chicken burgers in "mooncake" form, and shrimp nuggets. Notably, there's also themed merchandise, including an attractive black dressing gown with Wukong designs and matching headbands available in major cities. This promotional event runs until October 21st, leading to allusions about why Western audiences can't enjoy similar offerings since Black Myth: Wukong did not win Game of the Year at the 2024 Game Awards. The game remains popular due to anticipation for a sequel titled Black Myth: Zhong Koi, which focuses on another legendary Chinese figure.

Why is the collaboration between Black Myth: Wukong and McDonald's notable?

The collaboration is notable because it culturally celebrates the Mid-Autumn Festival through themed fast food items and exclusive merchandise, highlighting the game's ongoing popularity and connection to Chinese folklore.

Black Myth: Wukong is an action RPG that was developed by Chinese studio Game Science. Released to significant acclaim, the game draws inspiration from the classic Chinese tale "Journey to the West." Its stunning graphics and engaging gameplay have revitalized interest in Chinese mythology within the gaming hobbyist community, leading to its recognition in various gaming circles globally. The upcoming sequel, Black Myth: Zhong Koi, promises to expand on this rich cultural heritage with new narratives and gameplay mechanics.