apple vision pro goes global: groundbreaking launch confirmed

Apple has announced the international launch of the Vision Pro, its mixed reality headset, at WWDC 2024. The Vision Pro, first released in the United States on February 2, 2024, will be available in China, Japan, and Singapore starting June 28. Additional rollouts in Australia, Canada, France, Germany, and the UK will begin on July 12. The Vision Pro, Apple's first major hardware release since the Apple Watch in 2015, has struggled with sales in the U.S. due to its $3,500 price tag, uncomfortable fit, and limited battery life. Despite these issues, many reviews highlight its impressive technological capabilities.

The Apple Vision Pro has struggled with sales primarily due to its high $3,500 price tag, which many consumers find prohibitive. Additional factors include the headset's uncomfortable fit and disappointing battery performance.

The Apple Vision Pro represents a significant milestone for Apple as their first major venture into mixed reality hardware. Initially revealed in 2024, the Vision Pro aims to bridge the gap between virtual and augmented reality, offering users a groundbreaking immersive experience. However, its premium price and mixed reviews indicate challenges in gaining widespread consumer adoption.