PlayStation launches Playerbase: A chance to appear in Gran Turismo 7

PlayStation has launched a new initiative called Playerbase, giving the platform's biggest fans the opportunity to have their likeness scanned into their favorite games. The first title to offer this unique chance is Gran Turismo 7. This article provides an overview of the Playerbase, details of the application process, and a timeline of key events.

What is Playerbase?

Playerbase is a community program set up by Sony to enhance interaction with their fans. It allows players to become more personally involved in the gaming experience by integrating their own face into the digital world of Gran Turismo 7. Isabelle Tomatis, Vice President of Global Marketing at Sony, describes it as a unique opportunity for the biggest fans to see their face in major gaming worlds.

How does it work?

Fans who wish to participate must fill out a questionnaire that includes basic information such as name, age, and location. However, the most important part is a personal statement where participants share a story about what PlayStation means to them. This could be, for example, the first time they held a controller or a memory of unboxing their first console.

After submitting their applications, Sony will invite a select number of participants for video interviews to further assess their connection with PlayStation. Ultimately, one winner will be chosen to have their likeness scanned at Sony's studio in Los Angeles. This person will have the chance to appear as an in-game character portrait in Gran Turismo 7, along with a unique Fantasy Logo and vehicle livery that will be permanently added to the game.

Participation requirements

There are some conditions for participating in Playerbase. First, participants must be at least 18 years old and located in one of the participating markets, including America, Europe, Asia, South Africa, and Australia. The process includes an assessment of the participants' motivation, their engagement with PlayStation brands, and specific criteria regarding their involvement with the Gran Turismo franchise, such as the number of hours played and trophies earned.

Future of Playerbase

Sony has indicated plans to expand Playerbase initiatives to other titles from PlayStation Studios in the future. While Gran Turismo 7 is currently the first and only game participating in this campaign, there is much excitement about the possibilities this contest offers for fans to become more involved with their favorite franchises.

With this new approach, Sony hopes to not only increase fan engagement but also create a deeper connection between players and the gaming experience. Playerbase gives fans the chance to leave a lasting impression in an iconic racing game and contributes to the rich history of the PlayStation universe.