Guillermo Del Toro on AI and the value of human creativity in art

In brief

• Guillermo Del Toro says AI cannot replace human creativity and can only create “semi-supportive screensavers.”
• He stresses the importance of the human factor in the creative process, which he calls “alchemy.”
• Del Toro believes many great works of art are elevated by the “accidents” that happen during creation.

GAME-scanner analysis

Guillermo Del Toro, one of the most influential filmmakers of our time, has spoken out about the role of artificial intelligence in the creative sector. During an AMA session on September 9, 2026, and a lecture at the British Film Institute in 2024, he said AI is unable to replicate the depth and emotion of human creativity. This is a crucial point in the ongoing debate about technology’s impact on art and creativity. Del Toro’s use of the word “alchemy” highlights the unique and often unpredictable elements of the creative process that algorithms cannot imitate.

What does this mean for players?

For gamers and the wider creative community, Del Toro’s stance is an important reminder of the value of human creativity. As technology like AI becomes more integrated into the game industry, it is essential that developers continue to prioritize human experience and emotion in their work. That can lead to more authentic and immersive experiences for players, who often value the unique stories and visions of human creators.